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Role Responsibilities:
Innovation Strategy and Execution:
- Lead the development of innovation and renovation plans for the RTD category, ensuring alignment with business objectives and consumer insights.
- Manage the end-to-end innovation process for RTD projects, from ideation to commercialization (Gates 1-6).
- Collaborate with cross-functional teams, including Brand, Supply Chain, Technical, Finance, and Commercial, to deliver projects on time and within budget.
Commercialization and Market Success:
- Ensure all RTD NPDs are executed properly, with a focus on flawless market launches.
- Develop robust go-to-market strategies in partnership with commercial and marketing teams to drive in-market sales performance.
- Monitor post-launch performance to ensure objectives are met and apply learnings to future projects.
Stakeholder Management:
- Actively manage relationships with key stakeholders, providing updates and ensuring alignment throughout the innovation process.
- Present gate papers and project updates to the Executive team, obtaining necessary approvals and support.
- Serve as an escalation point for resolving issues that may arise during the innovation process.
Insights and Trends:
- Leverage consumer and market insights to inform RTD innovation strategies and identify growth opportunities.
- Stay abreast of emerging trends in the RTD category to ensure Diageo remains competitive and forward-thinking.
Compliance and Governance:
- Ensure all RTD innovation activities comply with Diageo’s DMC, GAR, and CARM requirements.
- Champion a culture of compliance and governance across the innovation team.
Qualifications and Experience Required
Qualifications
- Appropriate suitable tertiary qualification – degree / diploma
- Suitable Post Graduate Qualification is desirable
Experience / skills required:
- A minimum of 4- 5 years’ experience in brand marketing (innovation experience advantageous)
- Proven experience managing end-to-end innovation projects and cross-functional collaboration.
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